How do you determine your ideal client profile? The answer is dependent on the type of business you have. However, there are some factors that apply to most all businesses.
Knowing your ideal client or customer is critical for the success of your business. No business can be all things to all people. If you know who your ideal client is you can customize your marketing and business plan to attract the right customers to your business.
Consider the following:
Next ask yourself this:
Taking the time to determine who your ideal client is and customizing your marketing around that group can mean more sales and happier clients/customers.
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