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When You Are Given a Referral How Do You Say Thank You?

Many businesses such as mine have legal guidelines for the amount that can be spent on clients.  I always try to think out of the box and come up with something unique.   First a personal handwritten thank you note from me is a must.  With today’s technology, a hand written note unfortunately rarely seems to happen anymore.

When working with clients I make a note in their file of the things or people in their life that mean a lot to them.  I then have a “customize gift” sent to them.  For the golfer it may be a dozen of their favorite golf balls.  For babysitting grand parents it could be tickets to the movies or the zoo, for new parents it can be a gift certificate for a professional portraits.  The list is endless when you take the time to really know your client.

©Nancy Butler, September 2011